A consortium of trainers
Instead of a one-man band or a local company, with a consortium of experienced trainers around the world, you can now fulfill training needs for your multinational clients which have branch offices in different locations.
Conforming to international standard
One reason why big companies couldn't do large-scale soft skill training was because there was no standardized measurement. But IITTI ("ET") changed all that.
Like ISO, this creates new training opportunities for you.
Better yet, you will be seen as leading-edge as you introduce this latest trend in the business soft skill field.